


A LETTER FROM THE PRESIDENT
We are more than halfway through 2022, and the tight labor market persists. Trends initially associated with the pandemic—near record-level job openings, a lagging labor participation rate and increasing voluntary turnover—are becoming the new norm. On top of adapting to these labor market trends and the changed world of work, employers are faced with the stress of global uncertainty, rising inflation and an anticipated recession.
As your trusted talent advisors, we strive to minimize some of these challenges by staying ahead of market trends and partnering with you to ensure you have the workforce you need, today and in the future. In this issue of PeopleScout NEXT, we share tactics and strategies to help you overcome your greatest hiring obstacles and compete in today’s talent landscape.
You will find the content is divided into three sections: NOW: Talent Solutions for a Challenging Market, NEW: Leveraging Marketing Strategies to SuperCharge Talent Acquisition and NEXT: A Human-First Approach to Talent.
To attract and engage the right talent in this candidate-driven market, employers must optimize their talent acquisition programs to meet changing worker expectations. One thing we know candidates expect? Speed. As you will hear from PeopleScout’s managing director of the Americas, Rick Betori, speed is one of the biggest make-or-break factors in this talent market. Seasoned talent acquisition experts Candace Lamon and Jill Polistico break down additional contributing factors—such as employer brand, candidate experience, compensation and culture—and offer solutions on how to identify and address any challenges unique to your organization and hiring process.
Only after you have identified any gaps or inefficiencies—from a weak employer brand to a slow application process, recruiter shortages or new hire no-shows—can you implement multifaceted solutions to address them. The four-part article series, Law of Attraction: Leveraging Marketing Strategies to SuperCharge Talent Acquisition, will help you amplify your efforts with some of the marketing and engagement techniques traditionally targeted at consumers—from content marketing to email outreach to creating an exceptional user experience.
Finally, amidst the latest in talent technology and cutting-edge recruiting techniques remains the need to maintain the right level of human touch. We close this issue with articles that will help you achieve a people-first approach to talent, with strategies for prioritizing mental health, eliminating stereotypes, and a detailed look at how to remove unconscious bias from the recruiting process with PeopleScout’s global head of talent advisory consulting, Simon Wright.
Thank you for being a part of the PeopleScout community. Please feel free to contact me or your PeopleScout partner directly to share your feedback on this issue of NEXT, discuss how we can support you in your talent acquisition efforts, or share anything else that may be on your mind.
From Now to Next,


Taryn Owen
President & COO
PeopleReady | PeopleScout
BROWSE ARTICLES IN THE Q3 2022 ISSUE

The Law of Attraction: Leveraging Marketing Strategies to Supercharge Talent Acquisition – Part One: Considering Talent Acquisition as Marketing
How employers can leverage modern marketing techniques to recruit and better engage candidates at each stage of the recruitment marketing funnel

The Law of Attraction: Leveraging Marketing Strategies to Supercharge Talent Acquisition – Part Two: Creating Talent Acquisition Content That Engages Candidates
How to create relevant content and ensure candidates are able to find it

The Law of Attraction: Leveraging Marketing Strategies to Supercharge Talent Acquisition – Part Three: Email Marketing & Talent Acquisition
The different types of emails that you can use to interact with candidates; how you can use your content marketing collateral to boost the influence of your emails; and how to craft effective messages

The Law of Attraction: Leveraging Marketing Strategies to Supercharge Talent Acquisition – Part Four: Bridging the Gap Between Consumer & Employer Brand: Vodafone
The different types of emails that you can use to interact with candidates; how you can use your content marketing collateral to boost the influence of your emails; and how to craft effective messages
Asian American & Pacific Islander Diversity & Inclusion in the Workplace
Overview of which ethnic groups are included in AAPI, discuss barriers this group may face in the workforce, and share actionable steps that your organization can take to foster inclusivity among AAPI employees.
Reducing Unconscious Bias for an Inclusive Recruitment Process
Through the different types of unconscious bias, how they can affect your recruitment process and how to effectively reduce their effect.
Prioritizing Mental Health: Creating a Culture That Promotes Employee Wellbeing
How do employers prioritize mental health in order to retain employees and give themselves a competitive advantage?
Labor Market Trends Affecting Recruitment in APAC
Labor market trends in APAC and what multinational organizations should be aware of when it comes to immigration, education and diversity, as well as their effect on talent acquisition in the region
Ghost Hunting: How to Keep Candidate Engagement Alive After Offer Acceptance
Different ways a project-RPO partnership can be deployed to address specific challenges within talent acquisition programs
Talent at the Speed of RPO
How the right talent solution can help you become more nimble and streamline your recruitment process.
Challenge Accepted: Tactics & Strategies for Hiring in a Candidate’s Market
Potential sources of your talent challenges, some signs that they may be negatively affecting your organization and strategies you can use to get ahead
Recruiter On-Demand: How Project-Based RPO Can Solve Your Toughest Talent Challenges
Different ways a project-RPO partnership can be deployed to address specific challenges within talent acquisition programs
PEOPLESCOUT NEXT Q3 2022
The latest issue of PeopleScout NEXT is here! In this issue, talent acquisition leaders will find the insights and resources they need to compete in today’s candidate-driven market.
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PEOPLESCOUT
PRESIDENT
Taryn Owen
EDITOR-IN-CHIEF
Caroline Sabetti
MANAGING EDITOR
Sarah Candelario
SENIOR EDITOR
Nicole Fuqua
CREATIVE DIRECTOR
Kate Dennis
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